the last in a three-part essay on the causes of escalating cost in American higher education
I’d like to start the third portion of this essay with another confession. I have a lifelong passion for math. I was that high school kid who did algebra problems for fun on Friday nights. For a long time, I believed that everything in the universe, including human frailties, could be translated into the elegant precision of mathematics. I’m a sadder but wiser woman these days.
As a corollary confession, I note that calculating the cost to American higher education for twenty-five years of commercial college rankings and the national 21 drinking age is an operational impossibility. The mathematical modeling tools exist, and I still play with them. It’s the data that’s the deal breaker: the data are insanely non-commensurate and inaccessibly proprietary.
So, be forewarned, if you’re expecting snazzy number crunching to support this argument, you won’t find it here, or anywhere with adequate reliability. This discussion is, perforce, anecdotal and speculative. On the plus side, recognizing my disapproval of the US News college ranking schemes and the National Minimum Drinking Age Act of 1984 (NMDAA) doesn’t require an algorithm.
A POPULATION EXPLOSION
The size of the average American waistline is not the only figure to have increased dramatically in the past two and one-half decades. Around the country, campus directories have also been getting fatter, and the biggest gain is not among the faculty. The ranks of administrators, particularly midlevel administrators, have expanded to the point that professional staff can approach or equal the number of academic appointments.
Some newer midlevel administrative jobs have nothing to do with jockeying for position in the rankings or keeping students sober. As examples, the e-mail administrators and the electronic-resources librarians are occupational adaptations to changing technologies. On the other hand, a plethora of new positions in admissions, student activities and residence life include responsibilities related to the rankings or the drinking age. Additionally, there are established midlevel jobs like the campus police, for addressing alcohol-related offenses. If we accept the claims of Amethyst Initiative and the self-reports of colleges and universities, the majority of these offenses are linked to NMDAA.
Midlevel administrative positions keyed to the rankings and the drinking age involve high levels of student contact. This particular kind of contact differs from the educating and mentoring done by faculty. The administrative positions are, at base, intended for student monitoring, or, if you will, student surveillance. I refer to them, collectively, as watcher work. (By this term, I mean a practice less benign than the ‘watchers’ of Buffy, the Vampire Slayer or The Highlander.)
(Before continuing, I want to emphasize the importance of distinguishing the occupants of watcher jobs, who are often genuinely kind and caring individuals, from the institutional structuring of student surveillance.)
Together, the various academic watchers cover the gamut of social interventions. Admissions counselors are primary interveners, protecting the campus from the entrance of unsavory elements. Residence life and student activities are secondary intervention positions, geared to maintaining prosocial behaviors among the student body. Finally, as tertiary interveners, campus police and security respond to antisocial infractions, most of which are by and against the undergraduate population.
Watcher work provides only a modest livelihood. The Chronicle of Higher Education recently reprinted the 2009 survey of median salaries compiled by the College and University Professional Association for Human Resources (CUPA-HR). At the low end of the spectrum were the primary interveners, the admission counselors making $34,000/year. The secondary interveners fare slightly better, with residence hall managers earning just under $30,000 plus room and board or $37,000 without room and board. Student activities officers also do better than the admissions counselors, with median incomes in the low forties. In the tertiary category, security guards make a mere $27,000, while campus police officers will earn an additional ten thousand dollars this year.
The new technology (techie) jobs pay considerably better. Programmers, systems engineers and database administrators all earn more than $50,000. Even the electronic-resources librarians make more than $50,000, while e-mail administrators are being paid $63,000. If measured by median salaries, watcher work is less valued than the techie jobs.
At first glance, it’s hard to accept that the cost of higher education has increased significantly from such meager outlays. However, there are many watchers for each techie–roughly five admissions counselors to one electronic-resources librarian. In the aggregate, the budget lines for surveillance salaries and benefits are correspondingly greater.
I don’t wish to give the impression that there are armies of watchers on every campus. But, if we look at the numbers employed in college admissions, student services and residence life, then the metaphor of a military division with ten thousand recruits is not hyperbole. In support, I’ll mention several professional organizations–watchers wishing to define their occupations as professions.
The omnibus watcher organization is the National Association of Student Personnel Administrators (NASPA): National Student Affairs Administrators in Higher Education. According to the website, NASPA serves, “the vice president and dean of student life, as well as professionals working within…residence life, student unions, student activities, counseling,…orientation, enrollment management,…retention and assessment.” It currently has more than 11,000 individual members along with 1,200 institutional members.
Another such group is the American College Personnel Association (ACPA). Like Avis in those old rental car commercials, ACPA–with 9,000 members in 1,500 institutions–is trying harder. It has launched an effort to network with other organizations. A president emeritus of ACPA will soon be the recipient of the award for Outstanding Contribution to Literature and/or Research by NASPA. Additionally, the current president of NASPA is a longstanding member of ACPA, and three ACPA former presidents gladly attended his NASPA inauguration.
The mission of a third watcher organization, the American Association of Collegiate Registrars and Admissions Officers (AACRAO), is to provide professional development and to set voluntary standards of conduct in college admissions, student services and other midlevel administrative positions. AACRAO represents some 10,000 individuals from 2,500 colleges and universities in more than 30 countries. The percentage of AACRAO members abroad was not a number that I could find, although it would be interesting to consider.
Finally for this overview, there is The National Association for College Admission Counseling (NACAC), with 11,000 professionals “from around the world.” The organization includes secondary school guidance counselors and higher education admissions staff. NACAC aims to “advance the work of [admissions] counseling and enrollment professionals as they help all students realize their full educational potential, with particular emphasis on the transition to postsecondary education.” (I thought that helping students reach their educational potential was the domain of the faculty, but I must have been mistaken.)
As acculturated to American higher education as they have become, the tens of thousands of watchers–and their work of student surveillance–are cultural and historic anomalies. Canadian universities educate and socialize their undergraduates without all this bother and at a fraction of the cost. Much the same can be said for Europe.
However, Canadians aren’t especially concerned with college rankings, and they haven’t saddled themselves with a national 21 drinking age. The situation is more different and dynamic in Europe. For the past decade, the considerably smaller number of Continental university administrators have been implementing the European Higher Education Area (EHEA) of progressive, three-year baccalaureate degrees, rather than trying to lure high school valedictorians and curb underage drinking on campus.
A BUILDING BOOM
To my knowledge, no one has compiled figures for the recent spate of construction on the campuses of the 3,500-odd, four-year degree granting, American colleges and universities. Lacking statistical evidence, I’m going with my hunch that most recent construction falls into three categories: non-academic and prosocial spaces, secure housing (primarily for juniors and seniors otherwise inclined to move off campus) and–because teaching still has a place in higher education–science and engineering facilities. (I’m not tackling the last of the three in this essay.)
Occasionally, as at Pacific, construction for prosocial pursuits takes the general form of a campus center. More often, it is a field house or sports complex. Maybe I haven’t been paying attention, but I don’t hear the well-trained, backward-walking campus tour guides talk about what happened to the old dorms and gyms. I suspect that wrecking balls were involved.
Within the past two months, I did happen upon a couple exceptions to wasteful campus demolition. The first time was at Pomona College, one of the five Claremont Colleges (the 5C’s to insiders). The 5C’s are located an hour east of Pasadena, along the Foothill Freeway in Southern California. I visited in February, and the snow atop the towering San Gabriel Mountains kept distracting me from the practiced speech of our tour guide. (Yes, he walked backwards.) The young man was a senior, majoring (I believe) in politics. He talked and walked fast.
I drifted along behind the others, absorbing the vistas and the architecture. The college is an architectural gem, as are all the Claremonts. Suddenly, the guide’s speech drew me to the front of the little group. I listened intently as he explained that one residence hall and one other building are retrofitted each year at Pomona. That commitment impresses well beyond snow on the mountains.
The second exception was during the March open house weekend at Lebanon Valley College (LVC) in Annville, Pennsylvania. Annville lies ten miles east of Hershey and its pervasive chocolate smell. The weathered corn silos across the country road aren’t mountain peaks, but something of their pastoral charm has been reproduced in the contextual campus architecture. Mercifully, the LVC admissions staff tell the student guides not to memorize scripts and never to walk backwards.
My tour guide was a senior woman, an education major. When she took the group through the science building, she excitedly explained that it was the retro-fitted gymnasium of days gone by. The redesign was masterful, and I extend kudos of the non-Mertonian kind to LVC!
The student guides at Pomona and Lebanon Valley were proud of their respective communities for committing to sustainable building. They were blase about what Russell Kitchner, adopting a phrase from the auto industry, calls the “extra-cost options” on American campuses. Among the extra-cost options aggravating Kitchner are “residential suites, dining malls…and recreational facilities mirroring those of country clubs.” He has already concluded that the campus amenities building boom aligns poorly with the mission of higher education. At issue for Kitchner, and many critics, is the question of who pays for the amenities construction.
But readers beware: the bottom line in amenities construction is a snow-capped mountain seen from a campus quad: it is an alluring distraction. The fundamental issue in the college building spree is cause, not cost. The cause, I argue, is an unacknowledged but very real change in the mission of American higher education.
AN UNACKNOWLEDGED CONSEQUENCE
Not that long ago, the dual mission of American higher education was to prepare young women and men for the civic and service roles of adulthood and to provide them with the means for securing employment. Formal mission statements still pay homage to the virtue of anticipatory socialization. At Pomona College, for example, “the curriculum is designed to train the mind broadly and deeply.” Meanwhile, students at Lebanon Valley College are “building skills that will never go out of demand: the ability to think critically and creatively and the power to communicate clearly and persuasively.”
Beneath the rhetoric of broad, deep, clear and critical reasoning, the external pressures of the rankings and the national drinking age have been building for decades. Inexorably, the de facto mission of higher education has shifted, although few have taken note. The relentless watching and scripting of current conduct has overtaken the aim of anticipatory socialization for the responsibilities of maturity.
The new higher educational mission to monitor the present at the expense of preparing for the future takes forms beyond watcher work and appealing spaces of surveillance. American undergraduates now devote, on average, more hours each week to institutionally sanctioned (and uncritical) extracurricular activities than to their coursework. Moreover, the latest trend in undergraduate survey research is to measure present levels of student engagement with their institutions. (What happened to evaluating knowledge?)
Are there unintended consequences for reinforcing the late adolescent penchant for presentism? Do an abundance of extracurriculars and elevated amounts of engagement contribute to subsequent professional competence, satisfaction over the life course, or even a modest increase in the muchly lauded virtue of deep, clear, etc. reasoning? Does monitoring achieve these ends more expediently than old fashioned learning?
In this time of economic decline, there will be curbs on the construction of campus amenities, and there will be cutbacks in watcher work. However, the practice of student surveillance will persist in yet newer permutations. It will persist as long as higher education bows to the artificial manipulations of the market (the rankings) and to the legislated moralizing of special interests (the national 21 drinking age). It will persist as long as the mission of higher education remains highjacked by outside agents of unintended change. Although absent an algorithm, rest assured that all Americans will pay a price for the continuing surveillance of our college students.
another afternoon without cheers,
dkb
Following Up on the Cost of Higher Education
Posted in Commentaries, tagged Chronicle of Higher Education, cost of college, Richard K. Vedder on April 21, 2009|
“Support-Staff Jobs Double in 20 Years, Outpacing Enrollement,” The Chronicle of Higher Education
Last week, I wrote that an unacknowledged change in the mission of American colleges and universities has contributed to the skyrocketing cost of higher education. The Chronicle of Higher Education for April 24, 2009 addresses a related subject–the growth of the absolute and relative size of support staff at academic institutions over the last 20 years. Richard K. Vedder, the director of the Center for College Affordability and Productivity, notes that this “shift means that core academic operations, teaching, and research are now a smaller piece of the pie.” Vedder’s findings are consistent with my argument about the increasing numbers of resources allocated to student surveillance on campuses across this country.
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